Here in the past couple of years, traffic exchanges have been popping up everywhere it seems like people have been flocking to them by the masses.
Today I want to talk to you guys about what these are, and why you should avoid using them as a source of traffic to your website or blog.
There are a couple of reasons why I feel that traffic exchanges are not only bad for your website, but also why it’s a bad business model altogether.
Within the following post, I’ll show you the 3 main elements that make up this business model.
The Ugly 3 Headed Beast That’s Behind Traffic Exchanges
There are usually 3 kinds of people behind this operation which I will go over in complete detail below.
- The Clicker- This is the life blood of the entire business. Basically, this works by clicking on a link and staying on the page until you’re told to move on to the next one.
For each qualified link, you click, you can earn credits towards getting the same type of traffic to your site.
You also usually get paid anywhere from 2 cents and up for each click.
- The Seller- This usually involves selling traffic packages to other people.
Typically you’ll need to purchase one of these plans yourself before you can become qualified to re-sell them to other people.
This is one of the main reasons why these types of programs have been deemed a Ponzi Scheme.
Here recently one of the most popular schemes set up like this (Banners Broker) was shut down for this very reason.
In the very near future, I’m sure many others will follow suit.
- The Buyer- You can also buy what they call ad packs from programs like this.
The more ads packs you buy, the more money you can potentially make from selling these ad packs to the next person.
It’s not so much about buying traffic to your website, but more like you’re buying into the opportunity to make commissions from other people.
If you would buy this traffic for the sole purpose of getting people to click on your website you’re going to be wasting your time and money.
This traffic is in no way targeted, and the people visiting your site has no interest in what you have to offer.
9 times out of 10 they won’t even read your content or engage in your website because they’re being forced to be there.
Why Are Traffic Exchanges Bad For Your Online Business?
Getting traffic to your website is probably one of the most challenging things that you’ll face as an online marketer.
It’s important that you seek out high quality targeted visitors, that are looking for relevant information about what you have to offer and possibly looking for a product that will provide a solution to their problem.
With traffic exchanges, you’ll be attracting the exact opposite crowd, and in most cases, you’ll find that traffic of this nature won’t end up converting at all for you because it’s not targeted traffic.
Why you may ask?
Let me explain!!
The only reason they’re on your site, to begin with, is because they’re told to click on your link.
They have no interest in what you have to offer, and they could really care less about reading your content.
They are there to click for pennies.
This type of traffic is useless and in the long run, it could end up damaging your authority with Google.
If Google sees that these visitors are only staying on your page for a few seconds then leaving without engaging in your content or taking action this will result in a high bounce rate in Google Analytics.
Having a high bounce rate will ultimately lead to lower rankings in their search engine which could really have a negative impact on your business in the long run.
Are You Cool With Selling Low-Quality Crap? Traffic Exchanges Could Be A Good Fit For You
The main focus of the majority of these programs is selling ad packs or fake traffic packages as I like to call it to other people.
If you could care less about your reputation online and you have no regard to what you’re selling, then it would be perfectly fine to sell this.
Nowadays people are so desperate to get traffic to their site that they’re likely to try anything and they will buy into “the hype” that these ad packages have to offer.
You could sell people thin air and tell them it’s the best thing since sliced bread and they would probably believe you and buy into it.
Sure you could earn a pretty decent income by trying to convince people that clicking is a great way to earn money, or even worst that the traffic generated from these packages are great quality, but what does that really say about your credibility as an online marketer?
Due to the nature of these programs and the way they’re setup it’s not something I would feel comfortable recommending to you guys as a viable way to earn money online.
My Thoughts On Traffic Exchanges- Not The Best Way To Get Traffic To Your Site
To be honest with you, I can totally see why people get involved with these types of schemes and I see the potential to make money with them.
However, in the long run, the cons outweigh the pros.
It doesn’t matter if you’re looking to use these kinds of programs to make money with, or as a source of getting traffic to your website or blog, I think you’re going to be highly disappointed with the overall outcome.
Let me ask you guys a serious question.
If someone offered to pay you a couple cents for each link you clicked and told you to stare at the screen for at least 30 seconds or more would you take them seriously or laugh in their face?
This is the same thing you’re doing with a traffic exchange.
Yes, you could also sell ad packages and possibly do quite well with them, but like I said earlier you’ll be risking your credibility.
You are much better than that and I can promise you that there are much better and a whole lot more credible ways for you to earn a living online.
What people fail to realize though is that they could be making much better use of their time by learning a new skill that could open up many other opportunities for them and earn money doing something they love vs clicking for pennies.
For the past 20 years, millions of people have utilized the power of the internet to create REAL BUSINESSES around something they’re passionate about and are making a full time income doing so.
I learned how to do this myself over 3 years ago and I would love to help you do the same thing.
I have simplified the entire process for you and laid out the steps you need to follow to get up and rolling below:
What’s your experience with traffic exchanges?
Have you used these programs to either make money or drive traffic to your website or blog?
I would love to hear some of your stories good or bad that you’ve had and I’m sure other people would as well.
Feel free to leave your comments, questions and any feedback for me below.