Company Name: Marketing Impact Academy
Company Website: marketingimpactacademy.com
Company Owner: Chalene Johnson
Type Of Work: Social Media Marketing
Price To Get Started: $1,999
Overall Rank: 2.5/ 5 Stars
Have you come across Marketing Impact Academy while you were searching for a legit way to make money online?
Chances are that this could be the very reason you landed on my website!!
Am I right?
I’m sure you guys have many questions about this program that need to be answered and that’s what I intend to do within the following review.
Is this course actually worth the $1,999 price tag that you’ll need to pay to access these lessons?
I’ll be answering this question and much more so let’s get started, ok?
What Is Marketing Impact Academy?
This is a 14 week online video training course that shows you how to build a social media presence and build a massive following.
Chalene Johnson claims to have created an in depth video training course that will walk you through the process on how to build a social media following and learn how to turn your followers into paying customers.
Chalene also happens to be the instructor in each one of these videos.
She claims to share all of her secrets with you that she knows about building a social media following within these 14 videos.
She also claims to show you how to get other people to like and share your posts and follow you on some of the most popular social media platforms like FB and Instagram.
Take A Look At The Screenshot That I’ve Captured For You Guys Below To Get A Visual Of What I’m Talking About Below!!
As I was doing my research on this program I found that even though the price tag might be pretty steep, Chalene doesn’t fail to deliver.
I found her videos to be very informative, educational, and full of value and she did a pretty amazing job of teaching all of this as well.
Do I feel that everything you gain access to as a member is worth the $2k price tag that comes with it?
We’ll go over this here in a few minutes so continue reading!!
Who Is This Opportunity Geared Towards?
This would be perfect for newbies who’re just getting started online with limited knowledge about marketing products online.
Another group of people who could benefit from this course would be people looking to build their current business and branch out into the world of social media.
Perhaps you’re just looking for a side hustle and a way to earn some extra money to supplement your existing income?
You could possibly benefit from this as well!!
Here’s What I Liked About It
There were actually a number of things that I liked about this training course and I’ll list them for you guys below!!
Quality Of Videos- There are not many times that you’ll see me comment on the video quality of any given program in my reviews, but I just had to mention it here.
You can tell that she has really taken the time and effort to ensure all her videos are of the utmost quality.
Highly Informative- Chalene does an excellent job of explaining just exactly what you’ll be doing in detail and this is something that you don’t see all that often, especially in the online marketing world.
I was able to learn quite a few things about marketing on social media that I didn’t know previously from watching these videos.
Over The Shoulder Training- Another thing that I particularly liked about the training was the over the shoulder style videos.
With this type of training, you’ll be able to see everything that Chalene is doing as she’s doing it and you won’t miss anything.
Here’s What I Didn’t Like About It
Even though I was able to find a few good things about this program, I think the bad outweighs the good.
In order for me to consider recommending any type of product or training course, it needs to live up to my strict standards and deliver lots of value.
Unfortunately, this is where MIA starts to go downhill and I’ll be showing you the many things that I didn’t care for about this below!!
Giving Out Bad Advice- Up until this point, I actually liked what was being offered here at MIA.
The advice that Chalene gives you is pretty spammy and downright creepy if you think about it.
What does she tell you to do Scott?
In 1 of her training videos, she tells you how to access, third party tools that will post to social media for you several times throughout the day.
I know a lot of people who use these tools to access their account and that’s cool!!
However, this is usually frowned upon by anyone outside of the online marketing world!!
Another thing that I found to be kinda creepy is that she tells you to go out and randomly search for other peoples photos and posts and like them.
She then goes on to say that by doing this it will make them want to follow you back.
Are you freaking kidding me?
Let me ask you guys a question!!
If you had some random stranger start liking your pictures would it creep you out, or make you want to follow this person back?
In my own personal opinion, I find this to be a bit creepy and not the best way to gain followers on social media.
While this may work, the thing that I don’t like about this is that it seems like a spammy and completely untargeted way to build a following on social media.
Basic Information- While I was able to find a few gold nuggets within the training it wasn’t enough to make up for all of the general information contained within this course that you can find anywhere online for free.
Like other products of this nature, there’s a whole lot of motivational speaking like you would hear in some webinar.
They talk about teamwork, building a network, and how you need to go out there and make sales!!!
Blah, Blah, Blah!!!
Here are a few tips she shares with you about social media below!!
- Posting to different networks
- Which colors work the best
- The best times to post to social media
- How to engage with your followers
To me, this is generalized information that you can access with a simple search on Google.
Definitely not worth the hefty price tag of $2k!!
No Support- Close to 90% of online marketers create a mediocre product and claim to offer you personal help and support when you need it.
However, in most cases, you usually purchase the product and once they get your money, you never hear from them again.
I thought I would test out their support system and see how long it took for someone to reply to my questions. Well, I submitted a support ticket 5 days ago and I’m still waiting to hear back from someone.
Having a good support team is one of the main things that determine whether you’ll make it in the online world and without this, you aren’t likely to get very far in the online world.
Training & Tools Provided
Their training comes in the form of videos!!
There are a total of 14 videos that you’ll gain access to if you would decide to become a member and invest your money into her training course.
This is how Chalene will be communicating with you and teaching you how to build a powerful social media empire in only 14 weeks.
Listed below is everything you’ll gain access to once you step inside the member’s area!!
- Module 1- Welcome & Quick Cash
- Module 2- Building A Solid Foundation
- Module 3- Attraction Marketing
- Module 4- Mastering Live Streaming
- Module 5- Building An Email List
- Module 6- Creating Your Own Product
- Module 7- Beta Testing Before Launch
- Module 8- Test Groups, Feedback & Testimonials
- Module 9- Creating An Infomercial
- Module 10- The Art Of Creating & Converting Your Freemium Offer
- Module 11- Sales Funnels & Email Management
- Module 12- Social Seeding
- Module 13- The Next 12 Months
- Module 14- Using Paid Traffic
There are also 7 bonuses that you’ll gain access to as well when you purchase her training course and this includes things like:
- Bonus #1- 2 Tickets to their annual live marketing conference
- Bonus #2- Access to all their previous live marketing conferences since 2014
- Bonus #3- Access to a private FB group where you can connect with other members
- Bonus #4- IG Impact Academy
- Bonus #5- Podcast Training Course
- Bonus #6- Social Media trickle down course
- Bonus #7- Access to a private community membership site
As you can see, you’ll gain access to a great deal of information, training courses, and videos here with your membership.
How Much Will All Of This End Up Costing You?
Like I said earlier, this course will end up costing you a whopping $1,999!!
There is also a 6-month payment plan if you would rather split these payments up over time:
They are as follows:
- $347/monthly for 6 months
This comes out to $2,082 if you were to go this route.
Personally, I think this is insane and there is no reason why anyone should have to pay nearly $2k for some training videos that show you how to build a following on social media.
While I was quite surprised that Chalene actually includes additional training courses as a bonus, not an upsell.
In her last video, she introduces you to paid traffic, but she fails to tell you that this is another added expense.
If you’re a newbie who is just getting started online, then I wouldn’t advise you to get into paid traffic until you have some idea of what you’re doing.
This can get pretty costly and you could lose several hundred dollars here in no time!!
Is Marketing Impact Academy A Scam?
No, I definitely wouldn’t call this a scam as there is actually a great amount of training that you’ll gain access to as a member.
Overall, this isn’t that bad of a program and I was able to find a couple of gold nuggets as I was going through these lessons.
However, due to the bad advice, questionable marketing tactics, and lack of support, I personally wouldn’t feel comfortable recommending this program to anyone who’s looking to get started online.
Another thing that I didn’t like about this was that several times throughout the sales video Chalene tells you that she wants to show you how to build a business.
Well, that would be awesome if she would live up to her word, but instead, she shows you how to build a following on social media.
Building a social media presence can be one of the best ways to drive traffic to your website and ultimately gain more exposure to your brand.
It’s important to keep in mind that this shouldn’t be your only traffic source as there are a variety of ways for you to drive traffic to your website.
Building an actual REAL business online (Not a social media following) shouldn’t cost you anywhere near the price you’ll pay for this system and the thought of anyone charging this insane amount of money makes me sick to my stomach.
There are much higher quality programs out there that will teach you how to build a real business online that won’t require you to break into your life savings or take out a loan to get started.
Anyways, I really hope that this review has helped you guys out and shed some light onto exactly what you would be doing before you even think about investing $2K into this program.
Are you a current or previous member with a story to tell about your experience with MIA?
I would love to hear all about it in the comments below!!
Until Next Time