Many people have asked me how often should you blog on your website?
This question has arisen multiple times in the form of emails, comments on my site, and even people hitting me up on social media asking me this question.
I really wish I had a solid answer to give you guys, but to be quite honest with you, there isn’t one.
There are actually multiple factors that play a role in this and I think you guys would have a better understanding of how all of this works.
Depending on what niche you’re in and the type of content that you write will determine how consistent you should be creating content.
Some niches require extra special attention while other niches don’t require as much work as others.
Since I am currently involved in multiple niches and have had a decent amount of success with each one I’ll be offering you some solid advice and show you how often I would recommend that you create content for your website.
A few months back I wrote a detailed post showing you how to create content so if you haven’t read that post just yet, you can do so by clicking here.
For those of you who have already read this and have the basics of blogging down then I encourage you to continue reading as I’ll be sharing some highly valuable information with you guys today.
How Long Have You Been Doing This?
This plays a huge part in how often you should be creating some awesome kick-ass content that will get devoured by the search engines to get indexed and ranked.
If you’re a newbie who is just getting started online and you aren’t exactly sure how all of this works just yet, then I would say that once a week would be just fine.
For those of you who are more seasoned marketers/bloggers who have been doing this for a while and know what you’re doing then I would recommend that you post at least 3 times a week or more if you can find the time.
I personally think you need to start out low and work yourself up to publishing more as time goes on and you get more experience under your belt.
This is what I have done myself and I feel like this is the best way to reach your goals and maintain a good work balance that will increase your productivity.
When I first started out here back in early 2013 I would only do a post or 2 a week and eventually, I increased this to 3 to 4 a week.
At this current point in time, I’m posting at least 25 times a month and sometimes even more than that.
There is no way, I expect you to live up to this right now cause it took me close to 5 years to master this so you’ve got plenty of time before you get on my level.
What Niche Are You Pursuing?
Depending on whether you’re building a mini niche site or a full-blown authority site the amount of time you need to devote to your site will vary.
Why?
This is due to the fact that some niches are a whole lot easier than others and in some cases, you can create some pretty amazing content in only an hour or so.
On the other hand, if you’re into a more advanced niche like MMO(Make Money Online) then it could take you several hours or even part of the day to create this type of content.
Also, if you’re in a niche that you’re extremely passionate about then you will naturally want to post to your site as many times as you can.
This is because if you’re enjoying what you’re doing it won’t seem much like work and you will be a whole lot more productive.
What Is Your Competition?
Another thing to keep in mind is your competition as this plays a massive role in how often you should post to your website.
If you’re in a highly competitive niche where you’re competing against millions of other websites then this will require you to post on a more consistent basis if you’re looking to have any type of success in this niche.
For these types of sites, I would recommend posting 5 times a week minimum.
However, I have seen many other people who are in a niche that doesn’t have much competition rank on the first page of Google consistently that only posts a couple times a week.
As a matter of fact, back in 2014, I created a small mini niche site to test the market and see what the potential was before I dove in feet first.
What were some of the results I had?
Well, I only posted 2 blogs on the site total and to be honest with you guys I kinda forgot about it as I was busy working on my main website and devoting the majority of my time to it.
I just happened to be browsing my Amazon associates account in the back end and at first, I thought my eyes were playing tricks on me lol.
I had made quite a few sales from those 2 blog posts that I wrote several months ago which was absolutely awesome I thought.
Competition is everything when deciding how many times you should be adding fresh content to your site.
How Motivated Are You?
Motivation is one of the key factors that will determine whether or not you’ll attain any type of success in the online world or not.
It’s vital that you develop a good work ethic, are highly motivated and are the type of person who is driven to succeed.
I would advise you to try and create as much content as you possibly can and devote as much time to this business as you possibly can.
If you lack motivation and you aren’t willing to invest at least 3 hours minimum to creating content then I’m afraid this isn’t going to cut it and you’ll likely be wasting your time here.
Consistency Is Key
With all of that being said, you should try to blog as much as you possibly can and remain consistent no matter what.
This means don’t blog 10 times 1 week and go 2 weeks without adding any fresh content to your site. Google loves consistency and this is one of the many factors that play a huge part in rankings and traffic.
If you plan on making a career out of this and you want to do this full time then you should treat it like you would any other job or business venture that you take on.
Get yourself a whiteboard and write out your schedule for the week as well as a few goals you would like to reach by the end of the week.
Try to be as productive as you possibly can and devote as much time to this as you can.
If you’re still working a 9 to 5 job then try to schedule at least 1 or 2 hours in the evening or whenever you have a chance to sneak away from the family and get some work done.
Remember this isn’t a race and it’s going to take a decent amount of time before you see any results so don’t get discouraged.
My Final Thoughts
I really hope that this blog post has given you some unique insights into how often you should be creating content for your website according to the things that I’ve listed for you guys above.
If you use these things that I’ve shared with you guys today as a guide and follow them the way I have laid them out for you then I have no doubt in my mind that you’ll master the art of creating awesome content on a regular basis.
If you stick with this and put in the long hours and hard work that this business requires you’ll no doubt come out on top.
I hope this post helps answer the question “how often should you blog on your website? along with the many other questions that you may have concerning this topic.
If there was anything that I wasn’t clear on or you have any additional questions for me feel free to leave them for me below.
Cheers
~Scott~
Joe
Hi Scott, I have been coming in and out of trying my luck in Internet Marketing and I feel very much encouraged after reading your posts and hope to make it this time around, I will be following you and hope to learn a lot from you.
Kind regards
Scott Newkirk
Hey Joe,
So glad to hear that you are finding your way back into internet marketing and that this post has really helped you out and encouraged you to continue pushing forward.
With lots of hard work, motivation, and persistence I know that you will make it this time around and I’ll be in your corner rooting for you.
Thanks so much for stopping by Joe and chiming in on this topic and I look forward to hearing how you’re doing and helping you out in any way I possibly can.
Cheers
~Your Friend, Scott~